Why should small businesses consider using free CRM? How useful is it?

Small businesses typically have limited resources. But the challenges they need to conquer are not different from those of bigger organizations. With such constraints, every resource is extremely precious and needs to be used judiciously. Free CRM software is perfect for filling this void.

What is free CRM?

Free CRM – An initiative towards democratizing Customer Relationship Management (CRM) Software for everyone.

 

Here are some other ways in which a free CRM can benefit small businesses:

Complete business tasks on the go with mobile CRM apps. Update information or gain access to it and log your activities from anywhere and anytime.
Save time and energy by automating repetitive tasks.
Manage prospects and customers effortlessly via a single software.
Utilize email campaign metrics to optimize your marketing efforts.
Stay updated all the time with real-time notifications.
CRM can help improve the bottom line of businesses, both big and small. The edge you gain by collating all data at a single location and leveraging it to discover new untapped opportunities is unfathomably powerful.

Why can’t you afford to stick to spreadsheets?

While spreadsheets are a great way to keep track of customers, no doubt, they are not scalable for large numbers. In addition to this, you will need to maintain multiple sheets to keep track of all pertinent data, increasing the management complexity.

Spreadsheets also need manual updating of all entries from time to time. You will spend more time and effort in updating information than you would in the case of a CRM. Manual entries also increases the possibility of errors or irrelevant duplication of data.

CRM systems, on the other hand, allows you to integrate with various business tools effortlessly. CRMs also make collaboration among your teammates easy and efficient. You can even schedule your meetings and tasks to optimize your time management. CRMs offer a plethora of advantages in comparison to spreadsheets, which makes it a no-brainer to choose CRM software over spreadsheets every time.

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